Go Green

A long time ago, I vowed to my husband that unless under extreme circumstances, I would not give my business to a company with a cutesy misspelled name. It is a giant pet peeve of mine. GIANT. I'm generally pretty picky about grammar and spelling, although I admit that I am capable of making mistakes from time to time. However, blatant misspelling or poor grammar in the name of marketing annoys me to no end. It almost makes me want to call up the people who run the company and say "Do you really think that this will help you promote your product? Don't you know it just makes you look dumb?" Some examples:

~I saw a sign on the side of the road (there's some high-level marketing) that said "Tutors-is-Us" with a phone number. Are you kidding me? Not even "R".... Would anyone seriously let these people tutor their children???? (I know my own grammar mistake in that sentence... I just can't bring myself to write "his or her" and get the same effect)

~A local preschool is called "Kinder Kollege". No no no no NO! Disturbing on more than one level for me....

~This one's actually one of my favorites and a bit off-topic, but it just came to me. I remember a Chinese food place in the Bronx whose sign read something like, "Kung Pao-- We ain't just Chinese!"


This all leads me to the real topic at hand which is.... the "Greening" of our earth. I broke my own vow today, you see. I made an investment and bought my family new water bottles that I'm counting on lasting us a very long time. We got them in the mail today and we are all very excited about them. After extensive research, I decided to, however reluctantly at first, go with a company called Klean Kanteen. Ah! A double- whammy!

My family has been making more and more of an effort to make smarter, more earth-friendly choices around the house and in our everyday lives. Klean Kanteen offers an eco-friendly, stainless steel bottles that are non-leaching, toxin-free and 100% recyclable. We had been using nalgene bottles for everyone but the mouthpieces were giving us mold/mildew problems, even with diligent washing. Plus, I don't like the plastic taste of the water after the bottles have been in the summer heat for any amount of time. So I figured now was the time to switch over to a better alternative.

So, I had to suck it up and go with a good company with an unfortunate name. Score one for poor spelling and one for the earth.